About Us

Our Mission
To change the way the world shops for good.

How Ocado Group is organised

Ocado Logistics

Ocado Logistics is a high-performing third-party logistics and fulfilment business, operating in the UK for retailers, Ocado Retail and Morrisons. Every order is carefully picked and packed in one of our automated sites using Ocado Group’s market-leading software and technology. This order is then delivered directly to customers using the Ocado Logistics network.

Technology Solutions

Technology solutions is our global technology division, redefining ecommerce fulfilment and logistics in online grocery and beyond. You may know us through Ocado Retail, the UK’s largest pure-play online grocer. We’ve taken this expertise, proprietary technology and operational know-how to innovate and transform operations across online grocery through the Ocado Smart Platform (OSP), and non-grocery and logistics industries through Ocado Intelligent Automation (OIA).

In online grocery

The Ocado Smart Platform is the world’s leading e-commerce, fulfilment, and logistics platform, provided as a managed service designed for the unique demands of online grocery. The Ocado Solutions team brings OSP to online grocery retailers worldwide and provides industry know-how and expertise to accelerate their success.

In non-grocery, distribution and logistics

Ocado Intelligent Automation provides our industry-leading automation solutions to applications beyond online grocery, helping businesses transform supply chains and solve challenges in a wide range of industries.

Our Technology Solutions teams are supported by Ocado Technology, a global team of over 2,000 talented technologists powering the future of automation, fulfilment, and logistics with cutting-edge technology and disruptive innovation.

Ocado Retail

Ocado Retail is a pure-play online grocery retail business serving customers in the UK, with a geographic coverage of over 80% of UK households. The grocery delivery business is a 50:50 owned joint venture with Marks & Spencer Group and Ocado Group. This unique structure enables Ocado Retail to outperform the market – combining award-winning customer service and unrivalled customer data; world-leading technology and logistics from Ocado Group, and unrivalled product development from M&S.

Technology Solutions

Technology solutions is our global technology division, redefining ecommerce fulfilment and logistics in online grocery and beyond. You may know us through Ocado Retail, the UK’s largest pure-play online grocer. We’ve taken this expertise, proprietary technology and operational know-how to innovate and transform operations across online grocery through the Ocado Smart Platform (OSP), and non-grocery and logistics industries through Ocado Intelligent Automation (OIA).

In online grocery

The Ocado Smart Platform is the world’s leading e-commerce, fulfilment, and logistics platform, provided as a managed service designed for the unique demands of online grocery. The Ocado Solutions team brings OSP to online grocery retailers worldwide and provides industry know-how and expertise to accelerate their success.

In non-grocery, distribution and logistics

Ocado Intelligent Automation provides our industry-leading automation solutions to applications beyond online grocery, helping businesses transform supply chains and solve challenges in a wide range of industries.

Our Technology Solutions teams are supported by Ocado Technology, a global team of over 2,000 talented technologists powering the future of automation, fulfilment, and logistics with cutting-edge technology and disruptive innovation.

Ocado Retail

Ocado Retail is a pure-play online grocery retail business serving customers in the UK, with a geographic coverage of over 80% of UK households. The grocery delivery business is a 50:50 owned joint venture with Marks & Spencer Group and Ocado Group. This unique structure enables Ocado Retail to outperform the market – combining award-winning customer service and unrivalled customer data; world-leading technology and logistics from Ocado Group, and unrivalled product development from M&S.

Ocado Logistics

Ocado Logistics is a high-performing third-party logistics and fulfilment business, operating in the UK for retailers, Ocado Retail and Morrisons. Every order is carefully picked and packed in one of our automated sites using Ocado Group’s market-leading software and technology. This order is then delivered directly to customers using the Ocado Logistics network.

Ocado Group in Numbers

1000+
stores operating our In-Store Fulfilment Solutions
By 2040
our commitment to Net Zero in our value chain (scope 3)
18.8k+
employees worldwide
1100+
patents granted
13
online grocery retail partners
25
Customer Fulfilment Centres opened for partners
20+
years of investment and expertise transforming online grocery and beyond

Our Partners and Clients

Click on the logo to discover the partnership.

Our History

Explore our journey.

2000

  • Ocado was founded in 2000 to revolutionise grocery shopping in the UK.
  • With online grocery still in its infancy, Ocado emerged to disrupt traditional store and supply chain models, investing in a unique fulfilment model alongside new technologies to uncover hidden efficiencies.

2001-2002

  • Just one year later, pilot deliveries began!
  • 2002 saw our delivery area increase to cover 2.2 million households, aided by the opening of our first automated Customer Fulfilment Centre (CFC) in Hatfield.
  • Hatfield was the earliest example of Ocado’s fulfilment, a prototype site - resulting in
    one of the most efficient online grocery fulfilment models in the world at the time. The fulfilment centre utilised hardware and software available at the time, to best meet our use case.

2005-2009

  • In 2005, we recognised off-the-shelf solutions could no longer meet our longer-term needs and began developing our own proprietary software solutions. This led to the development of an end-to-end platform, integrating web-shop, supply chain and last mile in one solution – later becoming the Ocado Smart Platform.
  • In 2009, our iPhone app launched. This was a ground-breaking step for online grocery, as Ocado became the first business to launch a transactional shopping app in the UK.

2010-2014

  • In 2010, Ocado Group listed on the London Stock Exchange, and we hit the milestone of over 100,000 orders delivered in a week for the very first time.
  • In 2013, we launched our second fulfilment centre in Dordon serving ocado.com. This site also served our first logistics client, Morrisons.

2015-2017

  • In 2016 and 2017, we opened two new CFCs in quick succession in Andover and Erith. These sites revolutionised the nature of fulfilment, introducing new bot and grid technology which is now operational in all of our global sites.
  • These sites enabled us to store and manage inventory at a higher density, dramatically improve labour efficiency and grow in a modular way. An entire 50 item basket could now be fulfilled within just 15 minutes vs c.70 minutes in a store-based environment.

2018

  • We had proved in one of the most competitive markets in the world that our offering through Ocado Retail delivered profitability and provided a world-class proposition with fresher products, greater choice, higher availability, competitive prices and delivery times.
  • Multiple leading retailers around the world had approached Ocado to bring our expertise to their online operations.
  • In 2018, we partnered with Bon Preu in Catalonia, Groupe Casino in France, ICA in Sweden, Kroger in the US and Sobeys in Canada.

2019

  • In 2019, we partnered with AEON in Japan and Coles in Australia.
  • Ocado Group also entered into a new 50:50 joint venture with M&S
  • We were preparing to go live with our first two international CFCs in France and Canada, bringing our market-leading technology to more customers across the globe.

2021-2022

  • In 2021, we signed a new international partnership with Alcampo in Spain, followed by partnerships with Lotte in South Korea and Auchan Retail in Poland the next year.
  • That same year, we unveiled Ocado Re:Imagined, a series of the latest technological innovations powering our Ocado Smart Platform from On-Grid Robotic Pick to. Automated Frameload and the 600 Series Bot.

2023-2024

  • In 2023, we launched Ocado Intelligent Automation (OIA), bringing fulfilment solutions to non-grocery industries for the very first time. That same year, OIA announced their first partner, global distribution company, McKesson in Canada.
  • In 2024, we signed our 13th partnership with Panda in the Kingdom of Saudi Arabia, launched our first CFC in Australia with Coles, and our first CFC in Spain with Alcampo.

Our Board and Leadership

Discover more about our board and leadership.

Our Locations

Discover our locations.

Related Content

Newsroom

Uncover our latest announcements, technological innovations and business updates.

2023 Annual Report

Discover why we're the only player capable of helping our grocery partners to get a leading position through a profitable, scalable, e-commerce proposition.

Our Technology

See how our Ocado Smart Platform is using artificial intelligence, robotics and automation to solve the unique demands of online grocery.