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Ocado Group appoints Adriano Araujo as President, APAC & MEA

May 18, 2023

Ocado announces appointment of Adriano Araujo as its first APAC & MEA President.

Ocado Group (“Ocado”) has today announced the appointment of Adriano Araujo as its first President, Asia-Pacific, Middle East and Africa (APAC & MEA) for Ocado Solutions. In this role he will lead Ocado’s operations across the region, growing with current partners and bringing new retailers to the Ocado Smart Platform (“OSP”).

Adriano joins Ocado from one of the world’s leading consumer insights businesses, dunnhumby, where he was President of its Latin American business. Previously he also led dunnhumby’s operations in Asia Pacific, across 9 countries and 200+ employees in the region.

Adriano holds an MBA in Strategy and Marketing from the London Business School and a BA in Social Communication and Advertising from the Universidade Catolica in Brazil.

Luke Jensen, CEO of Ocado Solutions, said:

I’m delighted that Adriano is joining us in the newly created role of President, APAC & MEA. Ocado’s footprint across the region is growing. We have signed ambitious partnerships already in Japan, South Korea, and Australia and continue to engage with retailers across the wider region as they look to harness the growing online grocery opportunity. Adriano brings a wealth of insight into global consumer trends across Asia Pacific to Ocado, as well as a unique understanding of the changing retail landscape in the region. It’s great to have him on board.”

Adriano Araujo, President, APAC & MEA, Ocado Solutions said:

This is a truly exciting time for me to join Ocado, as the first CFCs approach go live in the APAC region. Ocado has huge ambitions in APAC & MEA to broaden the reach of our world class end-to-end solution. The region offers immense growth potential for retailers embracing e-commerce, and with the online channel now at an inflection point, OSP will enable our partners to leapfrog the capabilities of their competitors.”

Adriano will be based in Singapore.

Notes to Editors About Ocado Group

Ocado Group is a UK based technology company trading on the London Stock Exchange (Ticker OCDO). It provides end-to-end online grocery fulfilment solutions to twelve of the world’s largest grocery retailers and holds a 50% share of Ocado Retail Ltd in the UK in a Joint Venture with Marks & Spencer. Ocado has spent two decades innovating for grocery online, investing in a wide technology estate that includes robotics, AI & machine learning, simulation, forecasting, and edge intelligence.

Media enquiries

Ocado Group Press Office - Ocado@teneo.com

Charlotte Ritchie - c.ritchie@ocado.com

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